Prices last checked 2026-10-14 (Oct 14, 2026) on vendor pages

Does Helium 10 charge 2% of your ad spend?

Short answer

Yes, on Diamond. Helium 10's help center says Diamond plans pay a 2% management fee on the total combined ad spend of every advertising profile set to Managed — not only the campaigns you run through Helium 10 Ads — with no minimum, regardless of feature use, and non-refundable. To avoid it, set profiles to Analytics-Only or Disabled before the spend happens. Diamond itself is $359/mo ($279/mo yearly); Platinum ($129/mo) does not include Helium 10 Ads.

Last checked

2026-10-14 · By Shawn Mai, AI Seller Index

We have not tested these tools hands-on; this page is built from each vendor's own pricing and feature pages plus our tool listings. Links on this page are plain (non-affiliate) links. Always confirm prices on the vendor site.

What the fee applies to

A "profile" is one ad account + one marketplace (account A in the US and in Mexico = two profiles).
Each profile can be Managed, Analytics-Only or Disabled. Only Managed profiles are charged.
The 2% is on all ad spend in Managed profiles, even campaigns you never touched in Helium 10.
Enterprise and other custom plans may be priced differently.

What 2% costs

Monthly ad spend (Managed)	2% fee	Diamond yearly-billed + fee
$2,000	$40	$319/mo
$10,000	$200	$479/mo
$50,000	$1,000	$1,279/mo

Our arithmetic from Helium 10's published 2% and Diamond $279/mo (yearly). Source: Helium 10 help center (updated Aug 20, 2026).

The options

Tool	Price (checked 2026-10-14)	Best for	The catch
Helium 10	Diamond $359/mo or $279/mo yearly + 2% of Managed ad spend source	Sellers who want Ads inside the Helium 10 suite	Fee covers all spend in Managed profiles
Teikametrics	Essentials $179/mo monthly or $149/mo yearly (up to $10K/mo spend); +3% of spend over $10K on higher tiers source	Flat fee under $10K/mo spend	Also scales with spend above $10K
Perpetua	Essentials $695/mo (up to $10K/mo spend); Growth $695/mo + % of ad spend source	Goal-based automation	Highest entry price here
Ad Badger	Not verified — see vendor	Hands-on PPC managers	Price not verified
Scale Insights	Not verified — see vendor	Rule-based automation	Price not verified

Prices read from each vendor's own pricing page on 2026-10-14 (Oct 14, 2026). "Not verified" means we could not confirm a price on the vendor page that day.

FAQ

Does Platinum pay the 2%?

No. Helium 10 says Platinum and lower legacy plans do not include Helium 10 Ads management, so there is no Ads fee.

Can I use Helium 10 Ads analytics without the fee?

Yes: Helium 10 says profiles set to Analytics-Only or Disabled are not charged. Switch them before ad spend occurs; the fee is non-refundable.

Is the fee only on campaigns I create in Helium 10?

No. Helium 10's help center says it applies to all ad spend within Managed profiles.

Is there a minimum?

Helium 10 says there is no minimum spend requirement or threshold.

Disclosure: some outbound links may be affiliate links, and sponsored placements are always labeled "Sponsored". Verdicts and rankings are not for sale. Pricing is checked against vendor pages and dated; always confirm on the vendor site.